cardo BK-1 is awarded for high design quality in the “red dot award” product design 2013”![Pittsburgh, PA, March 20, 2012] The innovative power of Cardo Systems Inc., impressed the 37-member jury of experts for the “red dot award: product design 2013”. Those who succeed in winning over the renowned experts in the field can decorate their product creation with the “red dot” and position themselves at an international level. The jury members were delighted to receive 4,662 entries in 19 different categories in this year’s competition. Only the best designs were able to win the enthusiasm of the jury, which is how the cardo BK-1 received the red dot for its successful design creation.
The awards ceremony for the seal of quality that is recognised worldwide takes place on 1 July 2013 as part of the traditional red dot gala. The ceremony – held in Essen’s opera house, the impressive Aalto Theater – is always the final highlight of the “red dot award: product design” and over the past years has become established as a celebratory ceremony with international guests. The cardo BK-1 will then be put on display during a four-week special exhibition in the red dot design museum.
The cardo BK-1 is the world’s first Bluetooth communication and entertainment system developed especially for bicycle riders. Among others, the product features simultaneous intercom conversations between 5 cyclists at a distance of up to 500 m. With the BK-1, cyclists can be connected to Bluetooth enabled mobile phone, MP3 and GPS. Cardo has designed the product in collaboration with Tiko Industrial Design, creating a stylish, aerodynamic and lightweight product ( < 50 g ), which is also fully water- and dustproof (IP67). To avoid any discomfort, the cardo BK-1 comes with two high-end speakers that hover above the ears without touching them. For more info, visit: www.cardosystems.com
Prof. Dr. Peter Zec, initiator and CEO of the red dot, has pointed out that strong design competence and economic success nowadays go hand in hand: “The winners of the ‘red dot award: product design 2013’ are the protagonists of a highly developed design culture and design industry. These days it is becoming more and more difficult to distinguish between well-designed products. It is often only in the details that the special qualities become apparent. However, those product creations that pass the test before the critical eyes of the international red dot jury will not disappear into the crowd and will be able to fend off global competition.”
The winning products in the red dot design museum
With around 2,000 products spread over an area of more than 4,000 square meters, the red dot design museum houses the largest exhibition of contemporary design worldwide. From 2 to 28 July 2013, the museum will host the traditional special exhibition of the award-winning products. In “Design on stage – winners red dot award: product design 2013”, design enthusiasts can marvel at the latest trends at close quarters. Visitors are expressly invited to handle the pieces, allowing them to experience live in the breathtaking atmosphere of the red dot design museum the prize-winning design of the cardo BK-1 from Cardo Systems Inc.
The red dot design award
With the red dot design award, the Design Zentrum Nordrhein Westfalen created one of the most internationally acclaimed competitions. The prize, the “red dot”, has established itself worldwide as one of the most sought-after quality marks for excellent design. The Design Zentrum Nordrhein Westfalen displays the award-winning products in the red dot design museum for at least one year.
In order to appraise the diversity in the field of design in a professional manner, the red dot design award breaks down into different disciplines: the “red dot award: product design”, “red dot award: communication design” and “red dot award: design concept”.
Further information is available at: www.red-dot.de/press
Press contact for Cardo Systems:
International – Hanita Rosenthal, email@example.com