Every rider has that one ride they’ll never forget. This summer, we want to hear yours.
Maybe it was an epic road trip with friends. Maybe it was your first solo adventure. Maybe it was the ride where everything just clicked: the road, the weather, the people, the conversations, and the memories that still make you smile.
This summer, we want to hear your story.
We're launching the #BestRideEver Contest, inviting riders around the world to share the ride that meant the most to them. Whether it's breathtaking scenery, unforgettable company, or a moment you'll remember forever, show us what made it your Best Ride Ever.
The eligible Instagram Reel with the most views at the end of the contest will win $1,500 in Cardo Store Credit.
Contest Period
The contest opens on July 30, 2026.
Closing date: August 30, 2026.
Full terms and conditions are provided below.
How to Enter
Taking part is easy:
- Create an original Instagram Reel sharing your Best Ride Ever.
- Tag @CardoSystems in your post.
- Include #BestRideEver in your caption.
- Make sure your Instagram account is public so we can view your entry.
- Complete the Microsoft entry form and submit the link to your Instagram Reel before the contest closes. View form here.
What Makes a Great Entry?
We're not looking for the longest ride or the fastest bike.
We're looking for the moments that make riding unforgettable.
Tell us about:
- The people you rode with.
- The adventure you experienced.
- The conversations that stayed with you.
- The challenge you overcame.
- The scenery you'll never forget.
- The memories that made it your Best Ride Ever.
And if Cardo was part of your journey, we’d love to see it. Show us how staying connected helped make your Best Ride Ever even more memorable.
The Prize
The eligible Reel with the most views when the contest closes will receive $1,500 in Cardo Store Credit.
Ready to Share Your Story?
Every ride has the potential to become your next Best Ride Ever.
Post your Reel, tag @CardoSystems, use #BestRideEver, and share the ride you'll never forget.
We can't wait to see your story.
Full Terms and Conditions
Cardo “Best Ride Ever” Community Challenge Terms & Conditions
1. Sponsor
The “Best Ride Ever” Community Challenge is sponsored by Cardo Systems Ltd. and/or its applicable affiliates (“Cardo”, “Sponsor”, “we”, “us” or “our”).
2. Eligibility
The Challenge is open only to legal residents of the United States, Canada (excluding Quebec), the United Kingdom, the Republic of Ireland, New Zealand, and Australia who are at least 18 years old, or the age of majority in their place of residence, at the time of entry.
Employees, officers, directors, representatives, agents and contractors of Cardo, its promotion agencies, and their immediate family members or household members are not eligible to participate.
Void where prohibited or restricted by law.
3. Challenge Period
The Challenge begins on July 30, 2026 and ends at 11:59 p.m. PT on August 30, 2026, unless extended or shortened by Cardo in its reasonable discretion.
4. How to Enter
To enter, participants must:
- Follow @CardoSystems on Instagram.
- Upload an original Instagram Reel sharing their “Best Ride Ever” story.
- Include #BestRideEver.
- Maintain a public Instagram profile until winner verification.
No purchase is necessary to enter or win. A purchase will not increase the chances of winning. Odds of winning depends on the number of entries.
5. Entry Requirements
Entries must be original, lawful, non-infringing, and must not depict illegal or unsafe riding. Cardo may disqualify any non-compliant entry.
6. Winner Selection
Subject to eligibility verification, the eligible Reel with the highest number of genuine views at the close of the Challenge Period will be selected as the potential winner. Cardo may disregard fraudulent or artificially generated engagement. Ties will be resolved based on authenticity, storytelling and brand fit.
7. Prize
One winner will receive $1,500 in store credit to purchase at Cardo’s webstore.
Approximate Retail Value: $1,500.
The prize is non-transferable and may be substituted at Cardo’s sole discretion, to the extent permissible by law.
8. Winner Notification
The winner will be contacted via Instagram direct message and may be required to verify eligibility and execute required declarations or releases.
9. Content License
By entering, participants grant Cardo a worldwide, non-exclusive, royalty-free, sublicensable license to use, reproduce, edit, publish, distribute and display the submitted content for marketing and promotional purposes in any media.
10. Publicity
Where permitted by law, the winner agrees that Cardo may use the winner's name, image, Instagram handle and submitted content for promotional purposes without additional compensation.
11. Safety
Cardo promotes responsible riding. Participants must comply with all applicable traffic laws and safety requirements.
12. Limitation of Liability
To the fullest extent permitted by law, Cardo disclaims liability arising from participation in the Challenge or use of the prize, except where liability cannot legally be excluded.
13. Instagram Disclaimer
This promotion is in no way sponsored, endorsed, administered by, or associated with Instagram or Meta. By participating in this promotion, you agree to completely and irrevocably release Instagram and Meta of any liability.
14. Privacy
Personal information submitted in connection with the Challenge will be processed in accordance with Cardo's Privacy Policy and solely to the extent necessary to administer the Challenge and comply with applicable legal obligations.
15. Modification or Cancellation
Cardo reserves the right to modify, suspend or cancel the Challenge where necessary due to fraud, technical failures or circumstances beyond its reasonable control.
16. Governing Law
These Terms shall be governed by the laws of the State of NY, USA, subject to any mandatory consumer protection laws applicable in the participant's jurisdiction.
17. Acceptance
By participating, entrants agree to be bound by these Terms & Conditions.
